Wear what you feel
Looks like gold. Priced for every day.
18k gold-plated, waterproof and anti-tarnish. From ₹1,299.
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Find your everyday piece
Selling fast
This week's bestsellers
Restocked twice this month. These go first.
Made for every day
Why it survives your life
18k gold plated
Ion-bonded over surgical steel for a deep, warm tone.
Waterproof
Shower, swim, sweat. Take it to the sea.
Anti-tarnish
No dulling, no green skin — guaranteed 6 months.
Hypoallergenic
Nickel-free and safe for sensitive skin.
Just dropped
New arrivals
The side-by-side
One of these is solid gold. Can you tell which?
Same warm yellow tone, same weight in the hand, same mirror finish. The only honest difference shows up on the bill.
Solid 22k gold chain
₹68,000+
Locker jewellery. Worn twice a year.
SHAURA 18k gold-plated
₹1,399
Worn every day. Shower, gym, sea.
Photos are of real pieces, shot together under the same light. No filters, no retouching.
Shop the look
The everyday stack
Three pieces styled to layer together — 10% off when bought as a set.
The wear test
Six things that ruin normal jewellery
- ✓Shower
- ✓Gym & sweat
- ✓Sea water
- ✓Perfume
- ✓Sleeping in it
- ✓Dishwashing
Backed by our 6-month anti-tarnish promise — if it dulls, we replace it.
Worn by you
18,000+ everyday wearers
4.8/5 from 2,400+ orders
What buyers actually say
★★★★★
"I put these on in February and genuinely have not taken them off. Pool, shower, gym, sleep. Still exactly as gold as day one."
★★★★★
"I bought it expecting fashion jewellery at this price and got something that looks like it cost five times more. The weight is what surprised me."
★★★★★
"My skin reacts to almost everything. Six months in, no green finger, no itching. That alone made me order two more."
★★★★★
"It survived Goa. Salt water, sunscreen, sand, all of it. I stopped treating jewellery as something to protect."
Our story
Jewellery you don't save for later
We grew up watching gold live inside lockers, brought out twice a year. SHAURA started because that felt backwards. Everything we make is built to survive an ordinary Tuesday — the commute, the gym, the rain — and still look like the good stuff.
Same warmth, same weight, none of the fear. Wear what you feel.
Free shipping
Across India, dispatched in 48h
COD available
Pay when it reaches you
14-day returns
Unworn, in its pouch
6-month warranty
Against tarnish and fading
Before you order
No. Every piece is 18k gold ion-plated over 316L stainless steel — nickel-free, hypoallergenic and covered by our 6-month anti-tarnish promise.